According to Gartner, the future of B2B sales communications lies in digital channels, with 80% of interactions predicted to occur online by 2025. For small businesses, this shift highlights the […]
Website Design
Kickstart Your Online Marketing
For small business owners looking to grow their business, online marketing can be a daunting next step. They know that social media and SEO are things that they should be […]
Your [Digital] Elevator Pitch
What’s your elevator pitch—you know, that 60-second summary of what you do and why you do it? While it can be good to have a longer version of your what […]
Is Your Website a Trick or a Treat?
One thing I distinctly remember from my years of trick-or-treating on Halloween (ah, the good old days) is that there were always a couple houses that gave out the worst […]
Let’s Take Stock | How to Use Stock Photography Effectively
So, here’s how this works. I ran across this very fetching lizard, knew that he needed a moment in the spotlight (or more accurately, that I wanted to use him […]
Take Action with CTAs
What is a CTA you ask? It is a Call to Action, and it is used on a website to move a casual site visitor to take the desired action. […]