One thing I distinctly remember from my years of trick-or-treating on Halloween (ah, the good old days) is that there were always a couple houses that gave out the worst … Continue reading
Your Brand Colors: A Two-Part Series
Part 1: Psychology and Theory of Color Colors are powerful—really powerful. Colors provide micro-signals to our brains that quietly influence the way we feel and behave. When I first learned … Continue reading
How to Link Your Instagram Account and Facebook Page
Having a strong social media presence is one of the most cost effective ways to market your small business. And when it comes to social media platforms, Facebook and Instagram … Continue reading
TWIN Launches New Website
We have worked with TWIN Construction for many years and are so grateful to be their longtime partner in online marketing. We’ve helped them with four redesigns over the years. … Continue reading
The Importance of Google Reviews for Small Businesses
We have written in the past about the importance of Google reviews for a small business. Aside from a good website, I would argue that if a small, local business … Continue reading
Content Creation Got You Down?
You are not alone. I hear this particular pain point a lot. Actually, a lot, a lot. Whether you are running a commercial real estate company, a medical practice, a … Continue reading
A Small Business Guide to Instagram
Instagram has become one of the best marketing platforms around. With over 500 million daily active users, Instagram can make finding new customers and staying connected with existing customers a … Continue reading
Let’s Take Stock | How to Use Stock Photography Effectively
So, here’s how this works. I ran across this very fetching lizard, knew that he needed a moment in the spotlight (or more accurately, that I wanted to use him … Continue reading
LinkedIn B2B Marketing Case Study
In today’s post, we take a look at how one business is using LinkedIn B2B marketing to reach and stayed engaged with customers (and find new ones!). We are grateful … Continue reading
Fish Where the Fish Are
It’s a fairly straight-forward concept—take your marketing message and your business to where your customers and potential customers already are. In many cases, that means social media. Who is your … Continue reading
